Real Estate - Marketing Tools
Marketing Tools: eMarketing, Direct Mail, Blogging and more!
AHODWeb can help move your real estate business to the next level. Our Real Estate Marketing System gives you the tool set to streamline and in many cases fully automate your marketing. For those marketing activities that require manual intervention our marketing calendar will keep you organized and executing on time so you don't miss another opportunity.
At its core, our system is a marketing execution and marketing management system. There are several applications all rolled into one very user-friendly environment. Internet based so you or your staff can access the tools 24/7, our marketing system consists of the following modules; Client/Lead Management, Listing Management, Marketing Tools and a Content Management System for your web site.
Another powerful feature to our system is our easy to use CMS - Content Management Solution for your website which includes managing; static pages, database driven pages, auto-responders, podcasts, videos, your listing data, link virtual tours, activity / seminar calendaring tool and so much more. Look below!
Here is a quick breakdown of SkyeTools and its capabilities, built just for you and your team;
Our Contact/Lead Management System (CLM) -
- Client Management
- Contact Info
- Client Activity
- System Generated Activity History
- Agent Recorded Activity History
- Groups Management for Marketing Campaigns
- Leads Management
- Activity Calendar
Listings Management (LM) -
- Your Listings
- Manage your personal listings for display in your website
- Supports Multiple Listing Types
- Listing activity stats
- Supports Multiple Statuses
- Virtual Tour Link
- Up to 30 photos
- Record Listing Activity
- eMail marketing List tool
- Document Library
- Categorize Listings to create marketing groups and more.
- Lead Listings
- Manage to market sold, cancelled and/or expired listings
- Listing Groups
- Manage Open Houses
- Listing Activity Plans
Launch a templated listing plan for buyers, sellers, short sales, FSBO, or just create your own. Enact your listing plan to keep yourself and/or team on task with each listing you have.
Powerful, Automated Marketing Tools -
Marketing Campaigns -
- Create an email or direct mail campaign. Create one-off campaigns or multi-message "drip" campaigns. The system will keep it all organized and more importantly, manage the distribution for you so it's all automated for you and your staff.
Marketing Calendar -
- Every email or direct mail campaign scheduled within the system is added to your Marketing Calendar. Add other types of marketing activity such as Print Ad placement, radio spots airing and more. The Marketing Calendar organizes all your marketing activity in a centralized tool for more efficient management.
- Our custom e-Newsletter tool supports an unlimited # of newsletters so you can create targeted newsletters for specific groups. You source the content and we handle the rest. You can also create a custom Featured Listing article with only 2 clicks. What a great way to keep your hot listings in front of your constituents.
- Bring additional relevant and dynamic content to your web site by adding our blog tool. Complete with all the standard blog features...and a few of our own! Blog your way to success!
General Admin Tools -
Document Library -
- Document sharing system. Secure and available 24/7 by your staff. Can also flag documents for "public" access and we can add those to a page in your web site for easy download by your clients.
Manage Teams -
- Associate a group of agents together to form a team. This module allows you to setup the system to market as a team and not as individual agents.
- In larger companies it is helpful to have a place to setup and manage multiple offices. This tool is where all your office information is recorded.
- Great tool to allow outside "partners" such as Title, Mortgage and others access to your system. You can associate a partner to an individual client, lead or listing. Provide the partner with a username/password and when they log in they can work those clients, leads and listings you have given them access to. Team up and co-market your way to success!
- Add your To Do's to the system and we'll remind you when you have a deadline coming up. These are posted on the dashboard when you immediately log into the system.
Staff Bio's -
- Expanded information on any staff members you want to provide additional information outside of the standard contact info.
Staff Info -
- Standard contact information and photo for any staff member on your team. You have complete control over who has access to your system environment and what tools they can use. You can add staff to the web site roster page or leave them off. Some staff may have access to the system and others may not, it's all configurable by you.
Table Manager -
- Manage the values in many of the pre-populated value fields to customize your system for your business.
Web Site Content Management System (CMS)
Static Page Content -
- The heart and sole of the CMS, manage all your static content pages on your own. As you make updates to the system they are posted to your web site in real-time. We have multiple editable areas that can be coded into your web site pages giving you great flexibility and control over the content within each page.
- A flexible tool for creating and managing content for categories, such as; Press Releases, White Papers, Industry Articles and more. The number of categories is user-defined. The content is then organized by category for display in your web site.
Auto Responders -
- Customize each individual auto response your web site sends back to an individual after completing a form within your web site. This is a powerful way for you to say something relevant and meaningful with an effort to get that person to come back to the web site.
- Create individual community pages for the areas you focus your business on. Great for creating additional content for search engine optimization.
Seminar/Event Calendar -
- This unique and powerful tool allows you to present an online calendar of events. The tool also supports online registration for seminars keeping track of who's registered, how many seats are remaining and more. We can even integrate our shopping cart if you have events that require a registration fee.
- Manage your notification routing, auto responses and view statistics for every form that exists in your web site. You can categorize each lead individually by the form so that they can automatically be included in any marketing campaigns you have created.
- Real estate glossary of terms customizable by you to fit your targeted clientele.
Google Analytics -
- Every web site developed and hosted by AHODWeb will include Google Analytics. This is your link to a world of information about your web sites activity.
- Manage an unlimited number of links and resources within your web site.
Photo Gallery -
- Create photo galleries within your web site and update them as you come up with new imagery. Create galleries for products, listings, past listings, showcase homes, your team and more.
- Have a page in your web site your clients can "listen" to your message. Record and upload podcasts to the system and they will automatically appear on your podcast page.
Image Library -
- This unique tool allows you to upload stock photography/images and then designate what web pages you would like them displayed on within the main content section of your web pages.
- Great lead generator! A very flexible report tool that allows you to create html reports within the system or upload PDF files. Organize your reports based on categories of your own choosing. Each report requires the users to complete a contact form to receive the report.
- Easily manage your client testimonials without the worry of how they will be formatted in the web page. You put the data in and we'll take care of the rest.
- Have a page in your web site your clients can "watch" your message. Record and upload videos to the system and they will automatically appear on your video page.
Imagine having the ability to manage clients, listings, web site content and all your marketing activity all in one place. You and your entire team have access to all these tools 24/7. Our marketing system is exactly that. Centralized and easy to use, our tool set is the real estate business tool you have been looking for.